4PL SERVICES
Unlock the true power of your supply chain
Focus on growth, not logistics hurdles.
HOW DO WE SOLVE YOUR PROBLEMS
SIMPLE

RateManagement
Rate Management is for businesses that struggle with the ever-increasing complexity of freight pricing. With a subscription to WiimaRateManagement:
- all your freight price lists digitized and updated in one platform.
- perform freight price calculations, delivery time calculations, emission calculations, and accurate transportation service comparisons between your carriers and across modes of transport.
- easily audit your freight invoices
- centralized overview of all your freight price requests
ADVANCED
WiimaControl
Transportation Management is for businesses that rely on freight transportation and are struggling with:
- inadequate staffing
- high transportation costs
- manual processes
- lack of visibility and control
With WiimaControl, we plan, execute and oversee your logistics on behalf of you and turn complex logistics into simple actions freeing up your time for your core business. With our global network of logistics service providers and economies of scale, you pay the right price and select the right service for your needs every time.
SOPHISTICATED
WiimaComplete
The Supply Chain Management service, WiimaComplete, is a full-range supply chain outsourcing solution built on the foundation of Wiima’s Transportation Management solution, WiimaControl. Transportation Management is strengthened with additional responsibilities in fulfilling your purchase and sales orders. WiimaComplete can include:
- availability and inventory management
- demand forecasting
- supplier management
- order management
We help businesses to process and track purchase orders on the item level, control stock levels and the movement of goods, fulfill sales orders and handle customer inquiries, and optimize distribution networks.
WHAT IS 4PL?
Fourth-party logistics (4PL) is a service to make your life easier in terms of delegating the logistics arrangements to be handled by someone else. Wiima works as an outsourced logistics department working alongside the organization’s other departments.
As a non-asset-based neutral integrator, Wiima’s purpose is to plan, implement, optimize, and control the flow of goods and related information on behalf of its customers. Wiima assembles the resources, knowledge, network, processes, and technology of its organization and other organizations, including 3PLs, into the customer’s supply chain.
After implementing Wiima’s 4PL, businesses can release time and focus on their core processes rather than battling with the complexities of the supply chain. With scalable resourcing, optimized logistics processes, and affordable transportation costs, the organization can expand its business worldwide.
Main reasons for 4PL outsourcing:
- Cost savings – leverage the scale and expertise to acquire logistics services at a lower cost.
- Access to expertise and technology – strengthen your organization and processes with specialized logistics management expertise and technology without the need to invest in it yourself.
- Focus on core competence – leave the logistics management to experts and focus on marketing, selling and producing your products. This leads to increased competitiveness and profitability.
- Scalability – quickly scale up or down your logistics team and operations in response to changes in demand or market conditions without having to invest in additional infrastructure or staff.
- Improved customer service – start providing faster, more reliable, and more flexible delivery options to your clients. This leads to higher customer satisfaction and loyalty.
HOW TO GET STARTED FAST?
Are you interested in our 4PL services? The first step is to run a light RFQ process to gather quotes from your existing carriers and carriers in our 4PL network. The process will help us determine the savings potential of the 4PL-business case. Contact us today to get started!


1.
Customer provides Power of Attorney for Wiima to collect and analyze past transportation statistics and prices.
2.
Wiima requests quotations from your current carriers and carriers from Wiima’s network.
3.
Wiima runs a detailed evaluation of received quotations against historical transactions.
4.
As a result, we quantify the potential direct cost savings from the freight spend.
5.
Based on the findings, the customer decides whether they want to continue with us or move on by themselves
WIIMACONTROL Transportation Management service is designed for businesses where responsibilities related to transportation procurement, arrangement, and development are decentralized across the organization, and logistics is still a necessity rather than a competitive advantage.
We provide a solution where the business hands out all transportation management tasks to us and can focus on its core processes rather than battling with the complexities of logistics.
With the needed experience, network, processes, and systems we:
- secure resource flexibility and establish a skilled and scalable logistics team matching the needs of the company’s business growth and fluctuating market trends
- assure affordable and demystified transportation prices and reliable transportation services
- continuously develop transportation operations in the order-to-delivery process to reduce the cost of bad quality
We have, together with our customers, reached the following:
- 10-15% reduction in total transportation costs with rate management, RFQs, and partner network management
- 15-20% reduction in shipment handling time with technology, enhanced data quality, and scale advantage
» TURN-KEY LOGISTICS TEAM
» PAY PER TRANSACTION
» GLOBAL +1000 LSP NETWORK
» NEUTRAL AND OPEN BOOK

WIIMA CONTROL – SERVICE MODULES

RATE MANAGEMENT
Digitizing and maintaining contracted freight prices with the possibility to perform freight price calculations, delivery time calculations, emission calculations, and transportation service comparisons between different carriers and across modes of transport.

TRACKING
Real-time monitoring of freight movement and delivery status overseeing all the deliveries. Tracking shipments through state-of-the-art visibility technology, providing real-time updates to customers and internal stakeholders. Pro-active delivery exception solving to ensure requested lead time for orders.

KPI REPORTS AND MEASURES
Tailor-made KPI reports for you to make informative decisions to empower your business.

INVOICE PROCESSING
The timely and accurate processing of freight invoices. Receiving, auditing, paying, and recording freight invoices. Resolving discrepancies, creating consolidated freight invoices, verifying invoice accuracy, and factoring invoices for improved cash flow.

PROCESS IMPROVEMENT
Continuous improvement of shipping processes. Including identifying areas of inefficiency and bottlenecks, analyzing root causes, implementing the recommended course of action, and monitoring the effectiveness of process improvements over time.

LOGISTICS RESOURCES
Our professional logistics coordinators have the expertise to handle even the most complex logistics challenges. Their mission is to make your life easier while ensuring that the logistics will support your business growth or seasonal changes.

TRANSPORT PLANNING & BOOKING
The process of optimizing daily movement of goods from one location to another in terms of trade lane, mode of transport, carrier selection, lead time, supply chain security, costs and emissions. Booking and communicating shipment details to carriers ensuring smooth pick-up.

CLAIM MANAGEMENT
Managing claims related to lost or damaged freight. Including setting up a claiming process as per the incoterms, filing claims, managing communication with carriers and insurance companies, and working for prompt resolution of claims.
FREIGHT PROCUREMENT
Managing the cost of transportation by negotiating favorable rates and terms with the carriers. It involves running the freight RFx processes for contracted lanes, setting up a SPOT-tendering process for non-contracted lanes, increasing the supplier base of logistics service providers, and analyzing LSPs to improve their performance.
About Us
Our experienced team of professionals have years of experience in logistics and supply chain management to meet our clients‘ needs. Learn more about us and how we can help you unlock the potential of your logistics
WIIMACOMPLETE is a customized supply chain management service that offers complete visibility and control over your supply chain. It goes beyond outsourcing Transportation Management to enable businesses to achieve even higher efficiency in their supply chain operations.
Streamlining inbound logistics with WIIMACOMPLETE
WIIMACOMPLETE not only outsources Transportation Management in inbound logistics but also provides expertise in managing purchase orders. With the help of Wiima’s order management software (PoSo), businesses can create a digital twin of their inbound logistics, providing a centralized overview of shipments, orders, and items, from the purchase order with the supplier to the inbound delivery.
WIIMACOMPLETE works in the supplier interface to:
- expedite and monitor open purchase orders
- collect necessary information and documentation for the purchase order from suppliers
- escalate disruptions, such as component shortages and missed deadlines, to buyers
The purpose is to allow buyers to focus on negotiations with suppliers and staying within a budget while ensuring on behalf of the buyers that material availability is never compromised again.
Enhancing Outbound Logistics for Better Customer Satisfaction
WIIMACOMPLETE extends its responsibilities from Transportation Management to overhaul dispatch, packing, and customer service to minimize the shipping cost per sold item while improving customer satisfaction. By supporting sales coordinators in sales order processing, WIIMACOMPLETE frees up their workload and allows businesses to scale up or down their customer support operations according to their needs.
WIIMACOMPLETE helps businesses ensure that upselling deliveries are profitable while ensuring customers receive their orders quickly and affordably. By optimizing the distribution network, businesses can reduce the cost of transportation and inventory with quicker throughput time and fewer cargo handlings on the way.
» PURCHASE ORDER VISIBILITY ON ITEM LEVEL
» LOWER TRANSPORTATION AND INVENTORY COSTS
» SCALABILITY IN CUSTOMER SUPPORT
» MORE FOCUS ON PURCHASE AND SALES

WIIMA COMPLETE – SERVICE MODULES

RATE MANAGEMENT
Digitizing and maintaining contracted freight prices with the possibility to perform freight price calculations, delivery time calculations, emission calculations, and transportation service comparisons between different carriers and across modes of transport.

TRACKING
Real-time monitoring of freight movement and delivery status overseeing all the deliveries. Tracking shipments through state-of-the-art visibility technology, providing real-time updates to customers and internal stakeholders. Pro-active delivery exception solving to ensure requested lead time for orders.

EXPORT CUSTOMER SUPPORT
We provide additional resources for processing your international sales orders. We confirm your stock levels, assuring the customer that the ordered quantity is available. We plan the distribution, provide shipping details and schedules to the customers, and assign orders to the warehouse for picking and packing. We arrange the transport for the orders and liaise with the warehouse, carrier, and customer to ensure smooth pick-ups and deliveries.

INVOICE PROCESSING
The timely and accurate processing of freight invoices. Receiving, auditing, paying, and recording freight invoices. Resolving discrepancies, creating consolidated freight invoices, verifying invoice accuracy, and factoring invoices for improved cash flow.
FREIGHT PROCUREMENT
Managing the cost of transportation by negotiating favorable rates and terms with the carriers. It involves running the freight RFx processes for contracted lanes, setting up a SPOT-tendering process for non-contracted lanes, increasing the supplier base of logistics service providers, and analyzing LSPs to improve their performance.

LOGISTICS RESOURCES
Our professional logistics coordinators have the expertise to handle even the most complex logistics challenges. Their mission is to make your life easier while ensuring that the logistics will support your business growth or seasonal changes.

KPI REPORTS AND MEASURES
Tailor-made KPI reports for you to make informative decisions to empower your business.

TRANSPORT PLANNING & BOOKING
The process of optimizing daily movement of goods from one location to another in terms of trade lane, mode of transport, carrier selection, lead time, supply chain security, costs and emissions. Booking and communicating shipment details to carriers ensuring smooth pick-up.

PROCESS IMPROVEMENT
Continuous improvement of shipping processes. Including identifying areas of inefficiency and bottlenecks, analyzing root causes, implementing the recommended course of action, and monitoring the effectiveness of process improvements over time.

PURCHASE ORDER MANAGEMENT
We provide additional resources for order fulfilment, inventory management, and purchase order expedition. We help you to build better tools for monitoring suppliers and purchase orders. We ensure that the supplier keeps their part of the deal and the order is delivered on-time and in full to agreed destination.

CLAIM MANAGEMENT
Managing claims related to lost or damaged freight. Including setting up a claiming process as per the incoterms, filing claims, managing communication with carriers and insurance companies, and working for prompt resolution of claims.

WIIMARATEMANAGEMENT is for businesses that struggle with the ever-increasing complexity of freight pricing. Maintaining up-to-date freight price lists, conducting accurate freight price comparisons, and landed cost calculations are essential to a company’s supply chain planning and financial management.
With a subscription to WiimaRateManagement, you:
- manage even the most complex pricing structures and additional charges in one platform
- quickly select the most suitable service for each shipment you have
- never again miss the most affordable transportation
Perform freight price calculations, delivery time calculations, emission calculations, and accurate transportation service comparisons between your carriers and across modes of transport. No more time spent logging in to different carrier web portals or struggling with complex Excel files to understand the service you should select.
The platform provides you with a centralized overview of all your freight price requests, and you can easily use it for auditing your freight invoices and improving the invoice accuracy of your carriers.
Have all your freight price lists digitized and maintained up-to-date in one platform.
You can add Freight Procurement and/or Transport Planning & Booking modules to your WiimaRateManagement subscription. We can support you by conducting RFQ projects on your behalf to keep your contract rates competitive. We can also handle the most challenging shipments and arrange transportation for those at your request.
» LOWER TRANSPORTATION COSTS
» REDUCED TIME SPEND
» 100% DIGITIZED
» LOGISTICS COORDINATION SUPPORT
WIIMA RATEMANAGEMENT – SERVICE MODULES
FREIGHT PROCUREMENT
Managing the cost of transportation by negotiating favorable rates and terms with the carriers. It involves running the freight RFx processes for contracted lanes, setting up a SPOT-tendering process for non-contracted lanes, increasing the supplier base of logistics service providers, and analyzing LSPs to improve their performance.

TRANSPORT PLANNING & BOOKING
The process of optimizing daily movement of goods from one location to another in terms of trade lane, mode of transport, carrier selection, lead time, supply chain security, costs and emissions. Booking and communicating shipment details to carriers ensuring smooth pick-up.

RATE MANAGEMENT
Digitizing and maintaining contracted freight prices with the possibility to perform freight price calculations, delivery time calculations, emission calculations, and transportation service comparisons between different carriers and across modes of transport.
Our CORE Industries

Manufacturers
For customers in the manufacturing industry, we provide end-to-end supply chain management solutions that help them to optimize their operations and increase productivity. Our services include procurement, warehousing, inventory management, transportation, and distribution. By leveraging our expertise in this industry, we help our customers to streamline their processes, reduce costs, and improve their overall bottom line.

Import & Export Companies
As a 4PL service provider, we work closely with our customers in the import and export industry to optimize their supply chain management processes. We help them to navigate the complexities of international trade regulations, manage logistics and transportation, and ensure timely delivery of goods to their destinations. Our expertise in this industry allows us to add value by streamlining processes, reducing costs, and improving overall supply chain efficiency.

Wholesale Companies
For customers in the wholesale industry, we provide customized supply chain solutions that help them to optimize their operations and improve their bottom line. Our services include procurement, inventory management, warehousing, transportation, and distribution. By leveraging our expertise in this industry, we help our customers to reduce costs, improve efficiency, and enhance their overall supply chain performance.

Marine & Offshore Companies
In the marine and offshore industry, we provide customized logistics and supply chain management solutions that help our customers to overcome the unique challenges they face in this industry. Our services include vessel chartering, project cargo management, customs clearance, and freight forwarding. By working closely with our customers, we help them to minimize downtime, reduce costs, and increase efficiency.
CASE STUDIES
LUMENE FINLAND
Cooperation with Lumene has started in 2014. Wiima has provided savings in Lumene’s Inbound and Outbound freight pricing with active and comprehensive tendering.
PONSSE
In order to setup internal logistics development project to streamline in-house logistics processes, Ponsse hired Wiima Logistics to execute a comprehensive logistics survey in 2014.
ALMACO
Cooperation with ALMACO’s office located in Turku, Finland started in 2010. Since then, Wiima has handled all air/sea/land freights (import/export/cross trade) for this ALMACO Group location.
Articles
Managing Seasonal Demand Fluctuations with 4PL Providers in Europe
Managing Seasonal Demand Fluctuations with 4PL Providers in Europe In today’s fast-moving logistics landscape, European businesses often face significant challenges tied to seasonal demand swings — from retail peaks during the holidays to industry-specific...
Logistics Market Update 21.03.2025
AIR FREIGHT The air cargo market is navigating a period of uncertainty as e-commerce dynamics shift and US trade policy developments reshape demand patterns. After a strong start to the year, February brought early signs of easing—particularly on the transpacific....
Logistics Market Update 19.02.2025
AIR FREIGHT The air cargo market is entering 2025 with strong momentum, though seasonal fluctuations from the Chinese New Year and shifting trade dynamics are creating a complex environment. Air cargo capacity globally is 5% higher than last year, with Asia-Europe...
Is Logistics Outsourcing Risky? Debunking Myths and Revealing Facts
IS LOGISTICS OUTSOURCING RISKY? DEBUNKING MYTHS AND REVEALING FACTS Logistics outsourcing is a strategy that offers significant benefits but often gets overshadowed by perceived risks. Concerns about losing control or failing to achieve promised efficiencies...
“Maximize Value and Minimize Costs: Essential Strategies for Optimizing Freight Procurement”
Maximize Value and Minimize Costs: Essential Strategies for Optimizing Freight Procurement Efficient freight procurement is critical to the success of any logistics operation. By optimizing procurement strategies, shippers can significantly reduce costs while...
4PLs and Reverse Logistics: Solving Europe’s Return Management Problem
If you have ever ordered something online, you must know how simple it is to return the product if you don't want it. These simple returns are the major convenience that attracted customers to shop online. In logistics, these returns are more commonly known as Reverse...