News
Role of 4PLs in Supporting Small and Medium-Sized Enterprises (SMEs) in Europe
Small and medium-sized enterprises (SMEs) are the backbone of any global economy. Europe's economy is no different. In Europe, SMEs account for over 99.8% of all businesses and employ 66 to 75% of the workforce. While these SMEs help the economy in terms of...
Exclusive vs. Multi-Source: Choosing the Right Transportation Procurement Strategy for Your Business
In today's dynamic logistics landscape, a reliable and efficient transportation network is crucial. But securing the right transportation services can be a complex task. One key decision involves your transportation procurement strategy – whether to work with a single...
Logistics Market Update 15.11.2024
AIR FREIGHT The global air cargo market is experiencing significant changes as 2024 approaches its year-end peak season. Airfreight rates have surged, particularly from Asia, driven by solid e-commerce demand and strategic capacity shifts by airlines. In late October,...
Logistics Market Update 13.09.2024
AIR FREIGHT The global air freight market has shown remarkable growth so far in 2024. Demand has increased by double digits for eight consecutive months, and even analysts have been pleasantly surprised by this growth. Airfreight rates are surging, particularly on key...
7 Benefits of Partnering with a 4PL in Europe
Managing European logistics can be a complex task due to the need for seamless coordination across multiple countries and markets. Fourth-Party Logistics (4PL) providers are uniquely positioned to simplify and optimize supply chain operations across Europe. By...
Striving for Simplicity in an Ever-Changing World of Logistics | Jussi Laaksonen
At Wiima Logistics, we provide logistics outsourcing services for a variety of businesses and industries. While we are proud of our accomplishments, we’ve come to realize that the greatest success stories are those where we truly integrate into our clients’...
4PLs and Last-Mile Delivery: Transforming European Logistics
Last-mile logistics has become the most important leg in logistics globally after the popularity of D2C and other e-commerce services. In Europe, last-mile delivery is both a crucial challenge and a dynamic opportunity. The last-mile market in Europe is expected to...
Logistics Market Update 07.08.2024
AIR FREIGHT The air cargo market continues to experience robust growth, driven by increasing demand and various disruptions, like the one in the Red Sea. The industry has witnessed six consecutive months of double-digit growth from December 2023 to May 2024. The...
Global Logistics: Mid-Year Analysis and Future Outlook 2024
The global logistics landscape has experienced significant turbulence so far this year. Multiple factors, including IT outages, geopolitical conflicts, unprecedented demand shifts, and natural disasters, have created a complex and often challenging environment for...
4PLs and Warehousing Efficiency: 5 Key Insights
4PLs have gained a lot of popularity in the last decade. The popularity of a 4PL model shows its merit. In this, a 4PL player manages the supply chain of the company end-to-end. They act as a central coordinator for all the supply chain & logistics activities of...
Logistics Market Update 13.06.2024
AIR FREIGHT The air cargo sector is experiencing a robust start to 2024, buoyed by a surge in e-commerce and the ongoing disruptions in other transport channels. Notably, the global air cargo tonnage saw a significant uplift in April, marking a 3% rise from mid to...
Customs Simplified: How 4PLs are Streamlining EU Trade
Customs and trade regulations within the European Union (EU) can be a significant challenge for any international trade business trying to move stocks in or out of the EU. Not only is managing the regulations and documentation challenging but keeping up with changes...
Logistics Market Update 14.5.2024
AIR FREIGHT The air cargo sector is experiencing a robust start to 2024, buoyed by a surge in e-commerce and the ongoing disruptions in other transport channels. Notably, the global air cargo tonnage saw a significant uplift in April, marking a 3% rise from mid to...
Logistics Market Update 16.4.2024
AIR FREIGHT In a year marked by continued supply chain disruptions and shifting trade dynamics, the air freight sector has charted a remarkable course of resilience and growth as it sails into 2024. Notably, the sector has not only sustained its momentum beyond the...
4PLs: Bridging the Gap in the EU Green Logistics Drive
Customers and businesses alike, especially in the European Union (EU), are always focused on sustainability and green logistics. A report indicated that 90% of supply chain executives consider sustainability essential for their business. Governments and companies are...
7 Innovative Strategies 4PLs Use to Enhance Efficiency
The market for 4PL logistics in 2022 was valued at USD 63.9 billion and is likely to increase to USD 129.4 billion by 2032 with a Compound Annual Growth Rate (CAGR) of 7.4%. This substantial growth projection is backed by the ability of 4PL logistics to simplify...
Logistics Market Update 15.3.2024
AIR FREIGHT Recently, key Asia-Europe sea-air hubs, including Dubai, Colombo, and Bangkok, have experienced a remarkable surge in air cargo volumes. This trend is primarily driven by shippers seeking alternatives to the container shipping disruptions caused by...
5 Ways 4PLs are Revolutionizing European Supply Chains
The logistics landscape in Europe is changing rapidly, and Fourth Party Logistics (4PL) providers are leading this to improve the supply chains. Between COVID, Brexit, the Suez Canal blockage, truck driver shortages, the Russia-Ukraine war, inflation, and the recent...
Logistics Market Update 16.02.2024
AIR FREIGHT The air freight industry experienced a notable increase in volumes this January, primarily influenced by the ongoing Red Sea crisis and the approach of the Chinese New Year. Despite this surge in demand, average rates showed a downward trend. Data from...
Urgent Alert to Our Followers and the Public: Beware of Fraudulent Impersonation Scams
We have been alerted to a series of fraudulent activities conducted by unauthorized parties impersonating Wiima Logistics. This scam operation has been targeting individuals in the United States, involving not just fake websites but also unsolicited contact through...
Logistics Market Update 26.1.2024
AIR FREIGHT Challenging conditions and dynamic demand trends characterize the air freight market. Nevertheless, with anticipations of a rate hike compounded by shipping disruptions and the early February Chinese New Year, the TAC Index reported a surprise 20.5% fall...
Why Your Current Project Logistics Strategy Might Be a Ticking Time Bomb?
Are you confident about your current project logistics strategy? This article might be an eye-opener if you're scratching your head or feeling uncertain. Effective project logistics is not just about moving goods from Point A to Point B; it's a complex structure that...
Logistics Market Update 14.12.2023
AIR FREIGHT The airfreight sector is currently navigating a peak season surge, with expectations for this trend to extend until the Chinese New Year potentially. Despite no definitive signs of a substantial Q4 peak, recent weeks have seen a slight seasonal uptick in...
Logistics Market Update 10.11.2023
AIR FREIGHT As the year winds close, global airfreight trends suggest a promising horizon for carriers. Indicators hint not just at the stabilization of rates but a slight upward nudge in specific trade routes. Despite the absence of explicit signs pointing to a...
“Outsourcing warehouse to a 3PL partner” by Jussi Laaksonen
I have had the privilege to join couple of recent projects in Wiima, where we have consulted our customers in outsourcing warehousing. In this article I want to share my experiences, the pros and cons of outsourcing and a few tips for selecting the third party...
Transforming Supply Chain: The Advantage of 4PL Over 3PL
Third-party logistics (3PL) and fourth-party logistics (4PL) play critical roles in today's complex global logistics. While 3PLs concentrate on specific supply chain elements, such as transportation or warehousing only. 4PLs have a strategic approach to managing and...
Logistics Market Update 05.10.2023
AIR FREIGHT Airfreight has been exhibiting a series of contrasting trends, reflecting the unstable dynamics of the sector. At the beginning of September, rates had experienced a downturn, reaching their lowest since the inception of the pandemic. Data from multiple...
Logistics Market Update 07.09.2023
AIR FREIGHT Air cargo activity at major European hubs hasn't yet bounced back to pre-pandemic figures, suggesting the market is either stagnant or gradually recovering. Last month, Europe's leading air cargo hub saw a modest rise of 2.3% from the previous year,...
Material & Information Flow Management: Why Choose 4PL?
When the companies are built, they are built around a great product idea. But when moving those products around and sending them to market, companies realize there is a big challenge in managing global logistics. Much of the organization's resources, time, and effort...
Project Control Tower: Streamlining Project-Based Supply Chain Management
As businesses continue to expand globally, the complexities of managing project-based supply chains have risen dramatically. Each project often involves a unique web of interconnected operations, making it increasingly challenging to maintain efficiency, risk...
Logistics Market Update 08.08.2023
AIR FREIGHT Air Cargo continues to navigate a challenging landscape with soft demand, capacity increases, and ongoing downward pressure on rates. The recurring trends will persist through Q3 across all markets and lanes and currently show no signs of notable demand...
Logistics Market Update 31.07.2023
AIR FREIGHT Air cargo rates have shown a slight increase, indicating a slight tightening in the air cargo market, according to reports from indices and forwarders. Last week, the Baltic Air Freight Index increased by 1%, breaking a streak of weekly declines. In...
AI Meets 4PL Logistics: A Trial Run with Microsoft Bing
We at Wiima wanted to give our 2 cents on the buzz around the modern-day buzzword: AI. We played with the new Microsoft Bing: 1st question: let's start with an easy one: "What is 4PL logistics?" Answer: 4PL logistics stands for Fourth Party Logistics. It is a type of...
Sustainability in Logistics: How 4PLs Lead the Way
In light of the global issue of climate change, achieving sustainability in every industry has become increasingly important. Logistics is one sector that has the potential to make a significant contribution towards this goal. Specifically, the Fourth Party Logistics...
Logistics Market Update 16.06.2023
AIR FREIGHT As we transition into the summer months, the air freight sector continues to navigate intriguing market dynamics. From a period of high demand and soaring prices, the landscape is shifting towards softening demand and swelling capacity, decreasing air...
Logistics Market Update 26.05.2023
AIR FREIGHT In the first quarter of the year, transport and logistics capacity demand was low, while retail trade dropped 12 points below expectations. This has left the air freight markets in a fragile state. However, there is hope for air cargo as interest rates...
Logistics Market Update 14.04.2023
AIR FREIGHT Airfreight prices have been on a steep decline from the Covid-era peaks, but in March, they finally reached a bottom. In March, the air cargo market improved after a prolonged slump caused by the pandemic. Manufacturing exports and a slight improvement in...
Basics of Procument Flow and Inventory Levels Optimization
Effective procurement and warehouse inventory management are critical for the success of any business. By ensuring that the right amount of inventory is available at the right time, businesses can reduce costs and improve customer satisfaction. Here are some best...
Logistics Market Update 15.03.2023
AIR FREIGHT The restarting of production in Chinese manufacturers may signal the beginning of a potential comeback in the air cargo sector. Data source TAC Index reported that although air freight prices continued to move marginally down last week, there were...
Experienced Executive Jussi Laaksonen Joins Wiima Logistics Team
We are thrilled to announce that Jussi Laaksonen has joined Wiima Logistics as a Key Account Manager. Jussi brings with him a wealth of knowledge and experience in sourcing, procurement, supply chain management and logistics. Jussi has held senior management positions...
Wiima Logistics Opens New Office in Poland
We are delighted to announce the opening of a new office for Wiima Logistics in Poznań, Poland. This is part of our long-term strategy to provide comprehensive logistics services to our customers in the region and surrounding countries. We are confident that this new...
Logistics Market Update 19.1.2023
AIR FREIGHT As the holiday season begins, air cargo demand falls more. Compared to the previous week, week 51 (19 to 25th December) had a decline of -11 percent in worldwide flown tonnages. As is usual for this time of year, worldwide air cargo tonnages declined...
10 ways to Make Your Logistics Operations More Efficient and Sustainable
Here Is a List of 10 Steps Companies Can Take To Reduce Emissions From Their Logistics Operations: 1. Utilize green logistics operators: Consider utilizing green logistics operators that are dedicated to reducing emissions. 2. Optimize load capacity: Optimize the load...
Logistics Market Update 7.12.2022
AIR FREIGHT While air freight is not exclusively focused on consumer industries, its position in upstream electronics, for example, is more prominent than in consumer electronics. The United States is primarily driven by D2C e-commerce, which started to plunge in the...
Logistics Market Update 8.11.2022
AIR FREIGHT In October, the air freight sector continued to reverse 18 months of record increases as the global economy slowed and consumers tightened their budgets. There are no indications of improving cargo traffic even as the industry is well into its annual peak...
Logistics Market Update 12.10.2022
SEA FREIGHT In 2021 and 2022, the container industry achieved its two most profitable years. On cue, owners ordered a record number of new container ships. Even as freight rates decline, they continue to place more orders. Despite the worsening supply-demand...
Koskisen Sp. Z o.o. and Wiima Logistics have entered into a strategic co-operation to optimize outbound logistics
We are thrilled to announce that Koskisen Sp. Z o.o. and Wiima Logistics have entered into a strategic co-operation regarding the outbound logistics optimization. Joint co-operation benefits are consisting of direct, indirect and process savings. Continuous process...
Logistics Market Update 07.09.2022
SEA FREIGHT The ports of Shanghai, Ningbo, and Busan have been closed due to Typhoon Hinnamor, severely impacting shipping schedules from Asia. Shanghai Pudong Airport likewise canceled most flights, with normal operations scheduled to resume on Wednesday, 7th...
Logistics Market Update 10.08.2022
SEA FREIGHT The capacity between Asia and the United States West Coast decreased but remained the most important commercial route. In the three months leading up to July 24, the average capacity between Asia and the United States East Coast increased by 18.9%...
Logistics Market Update 08.07.2022
SEA FREIGHT Several carriers have canceled or postponed their sailings from Shanghai to the US in the last week of June. But the backlog of containerships created during the lockdown period is under control and is being cleared methodically. There was less congestion...